Core Principles

Cornerstone of our investment

Investment Criteria

What we‘re interested in

Advantage Trident

Management team

Private capital in collaboration with management to improve commerce

Buy and Build

Participate in investments where our network of relationships (including potential new customers, suppliers, strategy, technology, and/or talent) can improve the enterprise value.

The Value of Relationships

By investing our own capital, we have the benefit and flexibility to look beyond short term influences and align our interests with great management teams for long term performance.